In 2024 AdTec and Adventist Media teamed up to take Hope VA to the next level within the South Pacific Division. When early testing showed the potential for Hope VA to reach thousands online in ways that post or web-based Bible studies were unable to do, it made sense for Hope VA to become Adventist Media's new digital Bible school. This new collaboration leverages the media skills of AM with the technical skills of AdTec. At the Mission and Union levels, Pr Wayne Boehm has been working with Bible school staff across Papua New Guinea to realign processes, structures and ministry positions to maximise online reach through Hope VA. Together AdTec and AM have also been streamlining the flow of data from advertising to landing page to Hope VA so that realtime data can be used to improve social media advertising and drive missional decision-making. Similar efforts are planned for the Missions of the TPUM.
